PRINCIPLE
product DESIGNER

Product / USER EXPERINCE / Visual Design Portfolio

About Me

I’m Edward Cameron, a Principal Product Designer based in Sydney, Australia, with over a decade of experience creating transformative digital products across complex ecosystems and high-scale platforms.

I’ve led design initiatives for global innovators and visionary startups alike — including BOSCH, Mercedes-Benz, Hitachi, Porsche, Samsung, Microsoft, SiteMinder, Little Hotelier, and XING, to name a few.

My core strength lies in architecting intuitive, scalable design systems and end-to-end user experiences—across mobile, web, embedded, and cross-platform environments. I specialize in complex UX challenges: from autonomous vehicle systems to smart homes, hospitality tech, and enterprise SaaS.

Programs I work With

Sketch

Principle

Axure RP

Omnigraffle

Photoshop

Illustrator

Projects

Housekeeping app

View Project

The NEW CALENDAR

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BOSCH Smart Home

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PersonIfied Startpage

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CANVAS RESKIN

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The New Profile

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Aroundish

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XING Share Button

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Hitachi autonomous driving

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10 Contacts in 10 Days

VIEW PROJECT

Who's in?

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Contact Me

Edward Cameron
edwardlcameron@gmail.com
0490 389 642

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